Expat life in Germany
Bureaucracy, Sundays with everything closed, paying mit Karte, bitte. The everyday stuff nobody warns you about before you move.
Hello, I'm
Uruguayan in Germany.Languages, culture clashes and chaos.




navigating immigrant lifeyour next collaboration
Instagram insights, as of November 14, 2026
About me
I'm Guille, a Uruguayan who moved to Germany to study and somehow stayed five years. I make relatable, funny content about what it's really like to build a life abroad in your 20s: the culture clashes, the paperwork, the accent that never leaves, and learning languages along the way. Mostly in English, German and Spanish. Sometimes all three in one sentence.
I grew up in Montevideo, went to the German school there, and moved to Munich about five years ago to study. Today I study Bioeconomy at TUM on a DAAD scholarship, which means I care a lot about sustainability and I can also explain Pfand to you in four languages. Online I talk about immigrant life in Germany the way I'd tell it to a friend: the culture shocks, the homesickness, the German words I love and the ones that still defeat me. A lot of the people watching are Latin American women building their own life in Europe, and that's exactly who I make it for. Off camera I produce music, drink mate all day and run distances nobody asked me to run. My first ultra was 53 km at the Munich Backyard Ultra. Next year I'm going for 100. I have a million hobbies. It's a problem.
guilleboragno
Content pillars
Bureaucracy, Sundays with everything closed, paying mit Karte, bitte. The everyday stuff nobody warns you about before you move.
Uruguay vs. Germany, side by side. Mate vs. Apfelschorle, being 40 minutes late vs. being 5 minutes early. I love both. It's complicated.
Example341 comments
I love Pfand 💝 (opens Instagram in a new tab)Four and a half languages and an accent in all of them. Favourite German words, being byelingual, and who you become in each language.
Example3.8M views
I will always have an accent (opens Instagram in a new tab)Confession-style observations you send to the group chat with “it's not just me, right?” Self-deprecating, warm, never mean.
Top content
12.7M
views on these six posts alone
My best-performing content combines high reach with strong engagement, especially saves and shares.
Lifetime insights per post, as of November 14, 2026
See everything on InstagramAudience
My core audience is 25–44 (48 %), based mainly in Uruguay, Germany and the US. Half of them speak Spanish and a quarter English: people curious about languages, life abroad and culture.
94.4%non-followers
94.4 % of my views in the last 30 days came from people who don't follow me yet.
Gender split
TODO: not in the current insights export
Top cities
TODO: not in the current insights export
Source: Instagram insights, November 2026
Collaborations & results
I am currently working with15+ brands


Reel· Paid partnership· Labelled “*Anzeige”


Reel· Paid partnership· Labelled “Anzeige”


Reel


Story
TODO: more brands to add
Ways to work together
Every collaboration starts with one question: would I talk about this anyway? If yes, here's how we can do it.
One short video in my voice, your product inside a story people actually finish. Collab post if you like.
Price: on request
A set of story frames with a link sticker. Casual, close, good for codes and launches.
Price: on request
Swipeable post, the format behind most of my viral ones. Good for humour and for explaining things.
Price: on request
Content I shoot for your channels, not mine. Vertical video, natural light, zero stock-footage energy.
Price: on request
A recurring format over several weeks. Language challenges, city guides, “things nobody told me”. Works best when it has time to grow.
Price: on request
Launches, races, panels, workshops in and around Munich, or wherever the train goes.
Price: on request
Gifting or paid? Both happen. Tell me what you have in mind and I'll tell you honestly what fits.
Brand fit
Press kit / FAQ
TODO: typical turnaround time. Until that's filled in: tell me your date in the brief and I'll tell you honestly whether it works.
Organic posting on my channels is always included. Reposting on yours, paid ads (whitelisting / Partnership Ads) and use outside Instagram are agreed in writing per project, with a duration. TODO: default terms.
Possible per category and for a defined period, agreed up front. TODO: default terms.
Always, and clearly. Paid collaborations and gifted products are marked as “Werbung” or “Anzeige” at the start of the post, plus Instagram's paid-partnership label where it applies. That's German law, and it's also just fair to the people watching.
Spanish, German, English and Italian. Often more than one in the same video, because that's how my brain works.
Munich. For shoots and events elsewhere, just ask.
Contact
Tell me a bit about your idea. I read everything myself and reply as soon as I'm off the bike.